Social Media Tracker

Find out what your customers think of you in real-time

Social Media Tracker

Find out what your customers think of you in real-time

Our Social Media Tracker can put you in control of your digital space

You can only resolve a problem if you know it has happened. Our Social Media Tracker keeps you up to date with all social media comments and mentions as they happen. So you can engage, or take action, however you need to.

72% of customers will share a positive experience with 6 or more people.

13% of customers will share a negative experience with 15 or more people.

Using social media monitoring to boost customer service

As more consumers turn to social media to get their voices heard, more businesses are embracing Twitter as their primary social customer service. 

In as little as 280 characters, a satisfied customer can generate more interest for your businesses. While a disgruntled customer can tarnish your brand image almost immediately.  

That’s why it’s so important for organisations to have real-time customer conversation tracking in place.   

Our Social Media Tracker enables you to track and act on customer conversations, as well as other mentions of your brand. Whether you’re looking to evaluate public sentiment of your business, track competitors, or calm unhappy customers fast.  

Use emotion scoring to spot key trends and analyse them instantly

Using social media listening and our Emotion Engine, our Social Media Tracker can help you keep an eye on all Twitter activity pertinent to you.

Providing you with an at-a-glance breakdown of overall public sentiment and key customer opinion trends, as well as enabling you to delve into individual comments for further analysis.  

How it works

  1. Our Social Media Tracker continually monitors Twitter 
  2. Tweets containing a trigger word, phrase or brand mention are detected and captured 
  3. Our algorithm works hard to analyse emotional sentiment  
  4. An emotion score is assigned to the tweet. 
  5. This transaction is logged into your reporting console for further analysis 
  6. Views for individual comments and key sentiment trends are also available  
Contact center worker providing a great customer experience.

You decide what you see with Dashboards configured to your needs

We know that your business is one-of-a-kind. That’s why our experienced team will work with you to ensure that your Social Media Tracker dashboard and reporting features match the needs of your business. Allowing you to collect and track information that is relevant to you. 

Key Features

Emotion score overview

See at-a-glance access to your company’s overall emotional score to gain insight into public sentiment.  

Tweet activity reel

Instantly view real-time comments surrounding your brand, products, and service.  

Comment word cloud

Gain an insight into the type of language used by customers to describe your brand.  

Positive and negative tweet counter

Easily keep track of positive and negative tweets in order to manage your brand image effectively.

Alert box

Catch disgruntled customers fast using our alert mechanism, which triggers via keywords of your choice.  

Interested in our new Social Media Tracker?
Drop us your email address and we will get in touch.

Prefer to call? No problem! Call +44 (0)1603 578150